How important are the blog design?

The design of the blog is very important to attract the viewers. You should try to keep the design, font and layout readable. For that, you don't need to go for Flash animation banner, Photoshop buttons and all. Just keep the blog easily readable.

There are so many bloggers out there who don't even know how to edit the html templates(sometime before I'm also the one). I came across few blogs giving excellent tips about how to customize your template according to your convenience or interest. Here I given few blogs url, from that resource you can easily modify your 2-column blog into 3-column blog, get fresh 3-column templates or any other changes you want to make in the design of your blog.

http://webtalks.blogspot.com/2007/04/downlaod-three-column-new-blogger.html
http://tips-for-new-bloggers.blogspot.com/2007/02/three-columns-blogger-template.html
http://www.bloggerbuster.com/2007/07/create-three-column-blogger-template.html

For some wonderfully designed free templates. Check,

http://freetemplates.blogspot.com/
http://freetemplatedesigns.blogspot.com/
http://www.isnaini.com/blogger-templates/

Customize your blog! Make it look nice!!